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Digital Media Marketing Mastery: SEO, PPC, Social Media & Analytics

4.8

Master digital marketing with comprehensive training in SEO, PPC, social media, and analytics.

Learn to drive business growth through data-driven digital marketing strategies and hands-on projects.

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Created by: NexSkill Pvt Ltd

Join our6-Month Comprehensive Program
Learn In-demand Skills
Get Hired by Top Companies

Added Benefit

Gain hands-on experience with major AI tools and receive expert career guidance to boost your professional journey.

Free Lifetime Access

Unlock premium features and resources that will accelerate your learning journey

LMS Access

Free Updates

Free Resources

International Conferences

Industry Certifications

Community Support

24/7 Technical Support

Hands-on Projects

All features included with every enrollment

Why Should You Enroll in This Course?

SEO & ANALYTICS

SEO & ANALYTICS

Master search engine optimization and data-driven decision making.

PPC ADVERTISING

PPC ADVERTISING

Learn Google Ads and paid advertising strategies.

SOCIAL MEDIA

SOCIAL MEDIA

Develop comprehensive social media marketing strategies.

CONTENT MARKETING

CONTENT MARKETING

Create engaging content that drives results.

💬 Our Happy Learners

Rated 4.9/5 by 47,715+ learners worldwide!

Ahmed Raza testimonial
Sarah Ali testimonial

Work On Real World Projects That Hiring Managers Like

SEO Audit Project

Conduct a comprehensive SEO audit for an e-commerce website.

PPC Campaign

Create and optimize a Google Ads campaign for a startup.

Social Media Strategy

Develop a social media marketing strategy for a retail brand.

Become a certified Digital Media Marketing expert with our comprehensive Digital Media Marketing course in Lahore, offered by Nexskill.

Course Flow or Roadmap

Launch your career with the Digital Media Marketing course in Lahore at Nexskill. This course provides hands-on experience in social media marketing, content creation, paid advertising, and analytics across all major platforms. Whether you're a beginner or looking to enhance your marketing skills, our expert instructors deliver industry-ready training over a 6-month duration. The course is designed to help you master the latest digital marketing strategies, tools, and trends to build successful marketing campaigns that drive real business results.

What Does a Digital Media Marketer Do?

Now available in Lahore, Karachi, Islamabad, Rawalpindi, Sialkot, Faisalabad, Multan, Gujranwala, and Online across Pakistan. You can choose your preferred campus or attend virtually from anywhere with our interactive e-learning platform and live instructor sessions.

Module Topics

A Digital Media Marketer creates and executes marketing strategies across social media platforms, search engines, and digital channels. They develop engaging content, manage paid advertising campaigns, analyze performance metrics, and optimize marketing funnels to increase brand awareness, generate leads, and drive sales. These professionals are skilled in using tools like Facebook Ads Manager, Google Analytics, Canva, and marketing automation platforms to deliver measurable results and ROI for businesses.

Course Curriculum Overview

1

Digital Marketing Fundamentals & Strategy

2

Social Media Marketing (Facebook, Instagram, LinkedIn)

3

Content Creation & Visual Design

4

YouTube Marketing & Video Content

5

Google Ads & Search Engine Marketing

6

Facebook & Instagram Advertising

7

Email Marketing & Automation

8

Analytics, Reporting & ROI Measurement

9

Influencer Marketing & Collaboration

10

Portfolio Development & Campaign Management

Course Duration & Mode

Duration: 4 Months Modes: Online & Physical Campuses: Arfa Tower, Johar Town, Gulberg Sessions: Weekday & Weekend Batches Available

Comprehensive Course Modules

1

Digital Marketing Fundamentals & Strategy

Module 1

2

Social Media Marketing (Facebook, Instagram, LinkedIn)

Module 2

3

Content Creation & Visual Design

Module 3

4

YouTube Marketing & Video Content

Module 4

5

Google Ads & Search Engine Marketing

Module 5

6

Facebook & Instagram Advertising

Module 6

7

Email Marketing & Automation

Module 7

8

Analytics, Reporting & ROI Measurement

Module 8

9

Influencer Marketing & Collaboration

Module 9

10

Portfolio Development & Campaign Management

Module 10

Who Should Attend?

Nexskill offers this course at competitive rates with flexible installment options. Contact us for current pricing and available discounts. Enroll online or visit your nearest campus. Special offers available for early bird registrations and group enrollments.

Detailed Weekly Learning Schedule

📅 Schedule: 2 Interactive Sessions Per Week

Total Lectures: 16 | Duration: 2 hours each

Digital Marketing Foundation

2 hours
Learning Objectives:
  • Understanding digital marketing landscape
  • Marketing funnel and customer journey
  • Setting marketing objectives and KPIs
  • Industry trends and career opportunities

Social Media Strategy & Planning

2 hours
Learning Objectives:
  • Platform selection and audience research
  • Content planning and editorial calendars
  • Brand voice and messaging strategy
  • Community management best practices

Facebook Marketing Mastery

2 hours
Learning Objectives:
  • Facebook business page optimization
  • Content types and engagement strategies
  • Facebook Groups and community building
  • Organic reach and algorithm understanding

Instagram Marketing & Growth

2 hours
Learning Objectives:
  • Instagram profile optimization
  • Stories, Reels, and IGTV strategies
  • Hashtag research and implementation
  • Instagram Shopping and business features

Content Creation Fundamentals

2 hours
Learning Objectives:
  • Content types and formats
  • Visual design principles
  • Canva and design tools mastery
  • Content repurposing strategies

Video Marketing & YouTube

2 hours
Learning Objectives:
  • YouTube channel setup and optimization
  • Video content planning and scripting
  • YouTube SEO and discoverability
  • Monetization and growth strategies

Google Ads & Search Marketing

2 hours
Learning Objectives:
  • Google Ads account setup and structure
  • Keyword research and targeting
  • Ad copywriting and optimization
  • Search vs Display advertising

Facebook & Instagram Advertising

2 hours
Learning Objectives:
  • Ads Manager navigation and setup
  • Audience targeting and custom audiences
  • Ad creative best practices
  • Campaign optimization and scaling

Email Marketing & Automation

2 hours
Learning Objectives:
  • Email marketing platforms and setup
  • Lead magnets and list building
  • Email sequences and automation
  • Segmentation and personalization

LinkedIn Marketing for Business

2 hours
Learning Objectives:
  • LinkedIn profile and company page optimization
  • B2B content strategy and networking
  • LinkedIn advertising and sponsored content
  • Professional relationship building

Analytics & Performance Tracking

2 hours
Learning Objectives:
  • Google Analytics setup and navigation
  • Social media analytics and insights
  • KPI tracking and reporting
  • Data-driven decision making

Influencer Marketing Strategy

2 hours
Learning Objectives:
  • Influencer identification and outreach
  • Collaboration terms and contracts
  • Campaign planning and execution
  • ROI measurement for influencer campaigns

E-commerce & Conversion Optimization

2 hours
Learning Objectives:
  • E-commerce marketing strategies
  • Landing page optimization
  • Conversion rate optimization techniques
  • Shopping ads and product promotion

Marketing Automation & Tools

2 hours
Learning Objectives:
  • Marketing automation platforms
  • Workflow creation and management
  • CRM integration and lead nurturing
  • Productivity tools and time management

Emerging Platform & Trends

2 hours
Learning Objectives:
  • TikTok marketing and viral content
  • Emerging social platforms
  • AI tools for marketing
  • Future trends and adaptation strategies

Portfolio & Career Development

2 hours
Learning Objectives:
  • Building a marketing portfolio
  • Client acquisition and freelancing
  • Career paths in digital marketing
  • Personal branding and networking

Learning Outcomes

Enroll Now – Online & In-Campus Batches Starting Soon! Limited seats available. Begin your journey to mastering digital marketing with Nexskill's comprehensive training program.

Why Choose Nexskill?

Perfect For These Professionals

Students interested in digital marketing careers

Business owners wanting to market online

Professionals looking to switch to marketing

Freelancers expanding their service offerings

Entrepreneurs building their brand presence

Marketing enthusiasts wanting practical skills

Course Fee & Enrollment

Skills You'll Master

Master comprehensive digital marketing strategies

Create engaging content across all platforms

Run successful paid advertising campaigns

Analyze and optimize marketing performance

Build a professional marketing portfolio

Understand marketing automation and tools

Get certified by Nexskill with job placement support

Ready to Become a Digital Marketing Expert?

Why Students Choose Nexskill

Industry-experienced marketing professionals as instructors

Hands-on learning with real campaigns and clients

Career guidance, job assistance, and freelancing support

Latest marketing tools and platform access

Flexible payment plans and affordable fees

Active alumni network and ongoing community support

2500 learners have created their portfolio websites

View Portfolios

Frequently Asked Questions About Nexskill - Pakistan's #1 IT Institute

Get answers about our NAVTTC, PSDF & TEVTA approved courses, job placement support, and career transformation programs

Nexskill Pakistan IT training institute FAQ - Students learning technology courses with expert instructors
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Ready to Transform Your Career with Pakistan's Leading IT Institute?

Join 15,000+ successful graduates who landed high-paying tech jobs through our industry-approved programs

✅ NAVTTC Approved✅ PSDF Certified✅ TEVTA Recognized✅ 85% Job Placement✅ 170+ Industry Partners✅ Lifetime Support

Frequently Asked Questions

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  • Basic computer skills and willingness to learn. No prior marketing experience needed.